Running a small business is one thing, and making it a success another. Ramon Ray recently talked to Nancy Vargas, who successfully pivoted her business amid COVID-19. During the interview, she shared how she started the chauffeured transportation company and what she was doing to succeed.
Now a successful CEO, Nancy Vargas’s entry into the business world was quite interesting.
A decade back, Nancy’s husband asked her to help him with a few things pertinent to his business. She told Ramon that she thought it was a small project and she would move on after completing it.
But, in reality, it was the moment when her entrepreneurial journey took off.
Fast forward to the present, she is working as CEO of DH2 Chauffeured Transportation, and her husband is COO of the company.
Under her leadership, the company became MWBE Certified with The City and State of New York, The Port Authority of NY/NJ, and Nassau County.
Nancy Vargas is a community builder and currently serving on the Board of The JFK Rotary Club. She is an active member of multiple communities, such as The JFK and The Queens Chamber of Commerce, The Long Island Hispanic Chamber, and more.
During her interview, she shared many tidbits that can help your small business grow.
Here are three tips from the interview:
When you start your business, you need to go all out to spread the word about your business. Also, you should leave no stone unturned to make your presence felt among your prospects and customers.
Attend relevant events in your industry, do podcasts, give interviews, and write guest posts to improve your visibility among your audience.
As rightly pointed out by Nancy Vargas,
When you show up regularly, your audience will start noticing you, which will build trust. Eventually, it will help you grow your business.
As a small business owner, you should always try to diversify your ways to make money. This is because you may never know when a particular stream of revenue gets hit.
COVID-19 forced Nancy Vargasto to explore other avenues of earning.
Networking is critical for small business success. With strategic networking, you can build mutually beneficial connections, know the latest business trends, identify the best business practices, and more. Even Nancy met Ramon through Adrian’s Network.
If you want to maximize your networking success, you should think about adding value to the event. Solely focusing on your business may not help you get the best out of the event.
Nancy Vargas advised,
Check the full interview below to know more tips to grow your small business.